Cars.com Drives Online Conversions with Autonomy, an HP Company
Leading online car shopping destination turns to Autonomy Optimost to create compelling, engaging experience
PALO ALTO, Calif., Sept. 5, 2012 - Autonomy, an HP Company, today announced that Cars.com, the leading destination for online car shoppers, has implemented Autonomy's Multivariate Testing solution to increase sales leads and online conversions.
Cars.com property NewCars.com® is using Autonomy Optimost to test multiple combinations of content, design, layout, pricing and offers with real customers. A critical component of Cars.com's marketing optimization initiative, Autonomy Optimost helps NewCars.com continually identify the winning combination of content and layout, resulting in significantly higher online conversions.
"We are focused on offering credible and easy-to-understand information from consumers and experts to help buyers formulate opinions on what to buy, where to buy, and how much to pay for a car," said Vince King, director, Consumer Publishing, Cars.com. "Autonomy plays an important role in this mission, as their technology enables our marketers to deliver a relevant, engaging, and useful online experience."
"Cars.com represents the business model of the new age - dynamic, digitally savvy organizations that understand how to connect and serve customers in ways that drive engagement and, ultimately, revenue," said Rafiq Mohammadi, chief executive officer, Promote, Autonomy, an HP Company. "We are working with Cars.com as they continue on this journey, and will continue to deliver the innovation, service, and support required to help them succeed."
About Cars.com
Visited by more than 11 million car shoppers each month, Cars.com is the leading destination for online car shoppers, offering credible and easy-to-understand information from consumers and experts to help buyers formulate opinions on what to buy, where to buy and how much to pay for a car.
With comprehensive pricing information, dealer reviews, side-by-side comparison tools, photo galleries, videos, unbiased editorial content and a large selection of new- and used-car inventory, Cars.com puts car buyers in control of their shopping process with the information they need to make confident buying decisions.
Other divisions of Classified Ventures include Apartments.com and HomeGain.com. The company also works with HomeFinder.com, its affiliate real estate partner. Classified Ventures, LLC, is owned by five leading media companies: A.H. Belo, Gannett Co. Inc., The McClatchy Co., Tribune Co. and The Washington Post Co.
About Autonomy
Autonomy, an HP Company, is a global leader in software that processes human information, or unstructured data, including social media, email, video, audio, text and web pages, etc. Autonomy's powerful management and analytic tools for structured information together with its ability to extract meaning in real time from all forms of information, regardless of format, is a unique tool for companies seeking to get the most out of their data. Autonomy's product portfolio helps power companies through enterprise search analytics, business process management and OEM operations. Autonomy also offers information governance solutions in areas such as eDiscovery, content management and compliance, as well as marketing solutions that help companies grow revenue, such as web content management, online marketing optimization and rich media management. Please visit www.autonomy.com to find out more.
About HP
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world's largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP (NYSE: HPQ) is available at http://www.hp.com/.
This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance, market share or competitive performance relating to products and services; any statements regarding anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include macroeconomic and geopolitical trends and events; the competitive pressures faced by HP's businesses; the development and transition of new products and services (and the enhancement of existing products and services) to meet customer needs and respond to emerging technological trends; the execution and performance of contracts by HP and its customers, suppliers and partners; the protection of HP's intellectual property assets, including intellectual property licensed from third parties; integration and other risks associated with business combination and investment transactions; the hiring and retention of key employees; assumptions related to pension and other post-retirement costs and retirement programs; the execution, timing and results of restructuring plans, including estimates and assumptions related to the cost and the anticipated benefits of implementing those plans; expectations and assumptions relating to the execution and timing of cost reduction programs and restructuring and integration plans; the resolution of pending investigations, claims and disputes; and other risks that are described in HP's Quarterly Report on Form 10-Q for the fiscal quarter ended April 30, 2012 and HP's other filings with the Securities and Exchange Commission, including HP's Annual Report on Form 10-K for the fiscal year ended October 31, 2011. HP assumes no obligation and does not intend to update these forward-looking statements.
Summary: ...content - Easy solution rollout across all international sites www.autonomy.com Autonomy Inc, an HP Company One Market, Spear Tower, 19th Floor, San Francisco, CA 94105, USA Tel: +1 415 243 9955 Fax: +1 415 243 9984 Email: info@us.autonomy.com Autonomy Systems Ltd, an HP Company Cambridge Business Park,...
Summary: ...PFSweb - Case Study. PROMOTE POWER PROTECT PFSweb Leverages Autonomy Q finiti to Boost Performance and Popularity of Quality Monitoring Program PFSweb (www.pfsweb.com) is a supply chain and contact center outsourcing partner supporting global brands like IBM, HP, Nokia, Raytheon Aircraft Company, CHiA'SSO,...
Summary: ...HP Company One Market, Spear Tower, 19th Floor, San Francisco, CA 94105, USA Tel: +1 415 243 9955 Fax: +1 415 243 9984 Email: info@us.autonomy.com Autonomy Systems Ltd, an HP Company Cambridge Business Park, Cowley Rd, Cambridge CB4 0WZ, UK Tel: +44 (0) 1223 448 000 Fax: +44 (0) 1223 448 001 Email: autonomy...
Summary: ...out more. About HP HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world's largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer...
Summary: ...of content posted on its Internet site, which like its dealer extranet was also consuming considerable resources. Autonomy Platform Allows TABS to Realize Portal Benefits Recognizing it needed a solution that would allow it to more efficiently manage content across all of its Internet properties and improve...
Summary: ...decided to take a more engaging route than the traditional voucher, commissioning a national poster campaign in university campuses across the UK called “Wetherspoon Connect.” The posters had different designs but each featured a bold W icon, with minimal Wetherspoon’s branding. Stickers, leaflets,...
Summary: ...decisions. “Multivariable testing with Autonomy Optimost brought specificity and accuracy to the process, which removed the kind of personal biases that can influence discussions. It provides a much more credible mechanism for change and improvement,” said Brian Salmanowitz, director of global products...
Summary: ...for activities ranging from docent training to curatorial lectures to public relations. “Because it’s self-service, people don’t have to call photo services for a copy, and it’s much easier to browse the archive both visually and by metadata—it’s as simple as any consumer photo sharing website,...
Summary: ...to change without notice. Use of Autonomy software is under license. [20111121_CI_CS_ThomasNet] Autonomy Inc, an HP Company One Market, Spear Tower, 19th Floor, San Francisco, CA 94105, USA Tel : +1 415 243 9955 Fax : +1 415 243 9984 Email: info@us.autonomy.com Autonomy Systems Ltd, an HP Company Cambridge...
Summary: ...including search engine optimization (SEO) and pay-per-click (PPC) advertising. As it's grown, the demands on their staff increased, so Mike's Bikes was interested in automating as much of their search marketing activities as possible in order to become more efficient. Ideally, their automation solution...
Summary: ...Study "Autonomy has given us the ability to manage our entire project document collection from email to drawings. Staff can work effectively on projects pre and post order, with appropriate access to key data from the salesman to the shop floor." —Martin Price, Business Process Manager, Extract Technology...
Summary: ...to manage our entire project document collection from email to drawings. Staff can work effectively on projects pre and post order, with appropriate access to key data from the salesman to the shop floor." Martin Price - Business Process Manager, Extract Technology • • • • • • www.autonomy.com...
This is a small selection of the Autonomy case studies available, please visit our publications site at http://publications.autonomy.com/ for more information.
Summary: ...into your existing sites can significantly improve your customers’ experience. With TeamSite, you can make your site more engaging and interactive by allowing visitors to share opinions, articles, and reviews. You can also feature Facebook posts, tweets, blogs, wikis, and other social media functions...
Summary: ...technical strategy discussions before they’re generally available in the marketplace. A Clear Advantage Dozens of Autonomy clients repeatedly tell us how much they appreciate the “white-glove” personalized scope of services and support delivered through Technical Account Management. Why wait any...
Summary: ...analytics with campaign optimization yields the greatest results available. www.autonomy.com Autonomy Inc, an HP Company One Market, Spear Tower, 19th Floor, San Francisco, CA 94105, USA Tel: +1 415 243 9955 Fax: +1 415 243 9984 Email: info@us.autonomy.com Autonomy Systems Ltd, an HP Company Cambridge...
Summary: ...marketing teams create innovative, engaging campaigns by effectively managing, distributing, and publishing thousands of customer-facing digital assets such as video demonstrations, images, promotions, and logos. You can enjoy higher-impact marketing and communications while remaining brand consistent...
Summary: ...more. About HP HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer...
Summary: ...to deliver better quality care for lower costs. Autonomy's technology benefits clinicians, ancillary support staff, healthcare delivery organizations, payers, and researchers leading to higher quality, more efficient healthcare delivery. It reaches across the current universe of fragmented healthcare...
Summary: ...opinions should not be construed or used as such. Autonomy ZANTAZ shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.
...
Summary: ...Hosted eDiscovery for Financial Institutions Feeling Wall Street’s pain from coast to coast and around the globe, the US government has launched a historic recovery plan for the banking industry, placing a premium on mitigating disruption to everything from home ownership and credit to consumer products...
Summary: ...Feeling Wall Street’s pain from coast to coast and around the globe, the US government has launched a historic recovery plan for the banking industry, placing a premium on mitigating disruption to everything from home ownership and credit to consumer products and transportation. The economic meltdown...
This is a small selection of the Autonomy Product Briefs available, please visit our publications site at http://publications.autonomy.com/ for more information.
Summary: ...and investment sites as well as a myriad of government-to-citizen portals. Like Web shoppers, users can swap websites easily if their user experience expectations are not met. A decrease in visitors can lead to a critical reduction of funds for a website that is sponsored by a public institution or paying...
Summary: ...expense that must be kept low into a vital competitive differentiator. It is not enough to simply react—contact centers have to anticipate changing business conditions in the customer base. Empowered customers readily turn to social media to find buying information and express discontent. These customers...
Summary: ...Excelling in Online Marketing - White Paper. This is based on the targeting options specified by the advertiser, the price the advertiser is willing to pay, the historical performance of an advertiser’s ads and a variety of other criteria. The increased competition – due to a growing number of advertisers...
Summary: ...acceptance and experience. Online shopping 10 years ago was pretty crude, and if you didn’t have broadband it was horrible. Today, shopping on the Web can be more rewarding than shopping in person. The situation with SOA is a bit like the new online shopping phenomenon. Much of the service offering...
Summary: ...will take back a substantial proportion of their outsourced legal work over the coming year. Coupled with clients that are becoming more discerning, more willing to shop around and more likely to choose a fi rm on the basis of price, regardless of quality, the outlook does seem bleak. No choice? Alongside...
Summary: ...to draw attention. Everyone likes to save money, so remind them how much they can or did save. Set yourself apart Be sure to differentiate yourself from the competition and make the biggest differentiator prominent on the page. In a competitive environment, your core selling points against your competition...
Summary: ...technology allows Online Club to deliver the most personalized online shopping experience, by guiding users through the buying process based on an automatically derived under-standing of their interests. page twenty 5.1 Other examples Figure 12: Italian shopping site – www.kataweb.it 5.1 Other examples...
Summary: ...Someone in management should be responsible for enforcing, monitoring, and updating the records management policy. • Policy suspension. Should the records management policy ever be suspended, such as when an investigation is underway or a lawsuit is anticipated, plans should be in pace for doing so....
Summary: ...opinions and sentiment attached to your brand, products and services, regardless of channel or touchpoint. Leading businesses that embrace a comprehensive and automated approach to understanding the ongoing Voice of the Customer will develop and sustain a valuable competitive advantage.
...
Summary: ...technology, including Symantec, Citrix, HP, Novell, Oracle, Sybase and TIBCO. The company has offices worldwide. Please visit www.autonomy.com to find out more. Autonomy and the Autonomy logo are registered trademarks or trademarks of Autonomy Corporation plc. All other trademarks are the property of...
Summary: ...phase is a vital chance to spend time with those likely to be affected by the changes, and so understand and document their stories. As there may be questions that cannot be fully explored in the interviews, the ERM program team could be left with the risk of making assumptions. It is much better to organize...
Summary: ...are both subsidiaries of Autonomy Corporation plc. 20110811_RL_WP_CloudBackup_Top10 The information contained in this document represents the current opinion as of the date of publication of Autonomy Systems Ltd. regarding the issues discussed. Autonomy's opinion is based upon our review of competitor...
This is a small selection of the Autonomy White Papers available, please visit our publications site at http://publications.autonomy.com/ for more information.
Related Case Studies
Find us on Facebook
Follow us on Twitter
See us on YouTube
Find us on LinkedIn
