MERCEDES GP PETRONAS FORMULA ONE TEAM TO USE AUTONOMY TECHNOLOGY
Autonomy Software Gives MERCEDES GP PETRONAS Competitive Advantage
Cambridge, England and SAN FRANCISCO - 24 November, 2011 - Autonomy Corporation, an HP Company, today announced that its revolutionary technology, capable of processing unstructured data, is to be used by the MERCEDES GP PETRONAS Formula One Team, providing drivers Michael Schumacher and Nico Rosberg with a new means to gain critical, competitive advantage.
MERCEDES GP PETRONAS will use Autonomy's world-leading Rich Media Management and Intelligent Video Analytics technology, Autonomy Virage, to analyze racing footage. Powered by Autonomy's Intelligent Data Operating Layer (IDOL), Virage is capable of spotting patterns in rich media information, and is used in various applications, such as for making television content fully searchable and managing complex security systems.
A new application of Virage has now been developed for MERCEDES GP PETRONAS to allow it to analyze live broadcasts of Formula One racing, providing the team with instant access to key footage. Prior to this technology, relevant video information was manually indexed, which was a slow and error-prone process. Autonomy Virage automates this process, using the single IDOL platform to understand and process all digital information, and identify individual cars and drivers based on race and on-board car footage, without any manual input.
The application provides dynamic advantages to the team and its drivers in real time at the track, providing a strategic advantage. It will be used by MERCEDES GP PETRONAS to improve performance by reviewing how other cars have raced. For example, Autonomy Virage can automatically identify on-board footage of cars as they drive sections of the circuit. This footage will be available to the MERCEDES GP PETRONAS drivers as the action unfolds, enabling them to study their competitors.
In a fast-paced, sporting environment where fractions of a second can represent the difference between pole position and a mid-field grid slot, Autonomy Virage provides MERCEDES GP PETRONAS with an invaluable asset, leveraging Autonomy's meaning-based technology to innovatively optimize performance on track.
"Formula One is a technology-driven industry, and our partnership with Autonomy allows us to lead the pack in this field, by doing it better and faster." commented Nick Fry, Chief Executive, MERCEDES GP PETRONAS Formula One Team. "The ability to analyze video to this level, in real time, is game-changing for the team and will become important to our on-track strategy".
"We are delighted that Autonomy's Virage technology sees its latest application in the MERCEDES GP PETRONAS Formula One Team" said James Murray, VP of Autonomy Promote Solutions EMEA. "We are confident that Virage will be able to provide the team with a crucial, competitive advantage during the next Formula One season."
Autonomy Corporation, an HP Company, is a global leader in software that processes human information, or unstructured data, including social media, email, video, audio, text and web pages, etc. Autonomy's technology manages and extracts meaning in real time from all forms of information, both unstructured and structured, enabling companies to leverage their data assets. Autonomy's product portfolio helps power companies through enterprise search analytics, business process management and OEM operations. Autonomy also offers information governance solutions in areas such as eDiscovery, content management and compliance, as well as marketing solutions that help companies grow revenue, such as web content management, online marketing optimization and rich media management.
Autonomy's solutions are used by more than 25,000 customers including 87 of the Fortune 100, 10 of the top 10 financial services firms, 75% of the global 100 law firms, 9 of the top 10 pharmaceutical companies and many government agencies. Over 400 of the world's leading technology companies embed Autonomy's technology in their products. Autonomy also owns the largest private cloud of diverse data, with 31 Petabytes of information.
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world's largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP (NYSE: HPQ) is available at http://www.hp.com/.
This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations, including execution of growth strategies, transformation initiatives and restructuring plans; any statements concerning expected development, performance or market share relating to products and services; any statements regarding anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include macroeconomic and geopolitical trends and events; the competitive pressures faced by HP's businesses; the development and transition of new products and services (and the enhancement of existing products and services) to meet customer needs and respond to emerging technological trends; the execution and performance of contracts by HP and its customers, suppliers and partners; the protection of HP's intellectual property assets, including intellectual property licensed from third parties; integration and other risks associated with business combination and investment transactions; the hiring and retention of key employees; expectations and assumptions relating to the execution and timing of growth strategies, transformation initiatives and restructuring plans; the resolution of pending investigations, claims and disputes; and other risks that are described in HP's Quarterly Report on Form 10-Q for the fiscal quarter ended July 31, 2011 and HP's other filings with the Securities and Exchange Commission, including but not limited to HP's Annual Report on Form 10-K for the fiscal year ended October 31, 2010. HP assumes no obligation and does not intend to update these forward-looking statements.
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