AUTONOMY CELEBRATES A DECADE OF AUTOMATICALLY DETECTING AND ACTING ON PATTERNS IN INFORMATION
Pattern Recognition Software Provides Executives with Leading Indicators of Change as They Emerge from the Global Recession
GARTNER SYMPOSIUM ITxpo 2009, ORLANDO - October 19, 2009 - Autonomy Corporation plc (LSE: AU. or AU.L), a global leader in infrastructure software for the enterprise, was founded on a simple yet powerful premise - deliver a computing platform that enables computers to see patterns in information the way people do. Founded by world-leading researchers in pattern matching from Cambridge University, Autonomy commercialized this technology a decade ago, providing governments and corporations with the ability to automatically detect and act on emerging patterns. As countries and global businesses reinvent themselves in order to re-ignite growth, Autonomy continues to deliver innovations that will usher in a new age of pattern-based computing.
A recent report published by Gartner entitled Introducing Pattern-Based Strategy states: "We live in a world of patterns - competitive advantage and survival are about recognizing and acting on patterns before others. Previous strategic planning models were strained to seek changes, predict outcomes, adequately guide decisions and assist leaders in defining governance models that embrace change. Through a focus on pattern-based strategy organizations will move from being 'reactive' to being 'proactive'." The research note goes on to say, "The environment emerging from the recession demands an increased focus on detecting leading indicators of change, and on identifying and quantifying risk emerging from new patterns, rather than obsessing over lagging indicators of performance. In this way, we move from a world of 'sense and respond' to one focused on 'seek and act'."1
The ability to match and recognize patterns in information is of paramount importance as governments and companies look to navigate a turbulent economy and position themselves for growth. Executives must become proficient in identifying and acting on both anticipated patterns - such as tracking the H1N1 epidemic - as well as unanticipated patterns - such as identifying an unexpected new market segment from social media analysis. The leaders that seek these patterns, form models to visualize and understand them, and enable their organizations to quickly act on these patterns will emerge as the winners in the post-recession economy.
Autonomy brings advanced technology to executives looking to gain competitive advantage by reinventing how they leverage information through a pattern-based strategy. The company has hundreds of patents in complex and advanced technology in the areas of pattern matching, pattern recognition, probabilistic analysis, clustering, visualization, eduction, time analysis, and sentiment analysis. Unlike legacy systems that require complex modelling, manual programming and data integration efforts, Autonomy's patterns technology automatically understands all forms of information including social media, audio and video and databases.
Today, thousands of customers rely on Autonomy to recognize and act on patterns in a range of business applications. The following are some examples of Autonomy pattern technology at work.
Social Media Sentiment - Autonomy Social Media Analysis allows businesses to convert the dynamic conversations taking place on social networks into actionable business opportunities. For instance, a clothing retailer could identify a spike in positive chat about a celebrity that is wearing one of their apparel items, and immediately feature that piece of clothing on their homepage and launch campaigns to a targeted audience interested in that celebrity and lifestyle. This allows the retailer to immediately maximize the new revenue opportunity, and deliver more engaging, relevant content to its customer base.
Pricing Optimization - Autonomy's Optimost technology can run tests to determine how quickly travel-related companies can raise prices as business travel levels resume to pre-recession levels. For instance, airlines, car rental companies, and hotels can determine how much they can increase their prices through on-line testing of prices and offers to business travelers.
Reputation Management - As the use of video continues to proliferate on media, corporate, and social networks, the ability to instantly understand and leverage this technology becomes increasingly important. For instance, a corporation could use Autonomy's Virage technology to automatically identify, transcribe, and understand sentiment of a breaking news story that is being played out across YouTube, Facebook, and traditional media outlets. By automatically understanding how the business is being portrayed, the company can adjust its response more quickly and appropriately.
Compliance and Regulatory Reform - Autonomy's policy management and compliance software can help managers in regulated industries use advanced pattern-identification capabilities to automatically detect suspect behavior in email or phone conversations. For example, speech analysis can identify potential risks to the business or its customers when a call center agent in a credit card company fails to stay on script with a new regulation. The company can then provide additional training of contact center agents to prevent future incidents.
Government Regulatory and Intelligence Applications - Government institutions around the world depend on Autonomy's pattern technology in a variety of applications, including improving education, regulatory oversight, and security for its citizens. For instance, government security agencies use Autonomy's patterns-based technology to automatically aggregate, analyze, route, and retrieve critical information. Autonomy's technology analyzes and understands concepts within text, video, and audio content to identify patterns and automatically alerts the appropriate security personnel so they can take action more quickly and effectively.
"We are entering an exciting new era in computing, in which information technology is shifting from a simplified world of rows and columns to one that delivers the type of comprehension and rich understanding that humans are used to," said Mike Lynch, CEO of Autonomy. "This patterns-based approach to computing is at the core of Autonomy technology, and we have applied it across a wide-range of applications and industries. A new class of business leaders will emerge in each industry, in which enlightened organizations gain competitive advantage by recognizing and acting on patterns before other organizations do."
About Autonomy
Autonomy Corporation plc (LSE: AU. or AU.L), a global leader in infrastructure software for the enterprise, spearheads the Meaning Based Computing movement. It was recently ranked by IDC as the clear leader in enterprise search revenues, with market share nearly double that of its nearest competitor. Autonomy's technology allows computers to harness the full richness of human information, forming a conceptual and contextual understanding of any piece of electronic data, including unstructured information, such as text, email, web pages, voice, or video. Autonomy's software powers the full spectrum of mission-critical enterprise applications including pan-enterprise search, customer interaction solutions, information governance, end-to-end eDiscovery, records management, archiving, business process management, web content management, web optimization, rich media management and video and audio analysis.
Autonomy's customer base is comprised of more than 20,000 global companies, law firms and federal agencies including: AOL, BAE Systems, BBC, Bloomberg, Boeing, Citigroup, Coca Cola, Daimler AG, Deutsche Bank, DLA Piper, Ericsson, FedEx, Ford, GlaxoSmithKline, Lloyds TSB, NASA, Nestlé, the New York Stock Exchange, Reuters, Shell, Tesco, T-Mobile, the U.S. Department of Energy, the U.S. Department of Homeland Security and the U.S. Securities and Exchange Commission. More than 400 companies OEM Autonomy technology, including Symantec, Citrix, HP, Novell, Oracle, Sybase and TIBCO. The company has offices worldwide. Please visit www.autonomy.com to find out more.
Autonomy and the Autonomy logo are registered trademarks or trademarks of Autonomy Corporation plc. All other trademarks are the property of their respective owners.
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Summary: ...sentiment and behavior. Based on Autonomy’s unique ability to form a conceptual and contextual understanding of any piece of information regardless of data type, Optimost measures and understands visitors’ actions, and then optimizes the online experience in real-time based on those implicit or explicit...
Summary: ...Because Autonomy separates content from presentation, it’s easy to customize the 20 percent of content that needs it,” notes Porter. Content Management Springboards New Strategic Vision Looking ahead, Russell plans to use Autonomy to underpin a powerful syndication model which Russell believes will...
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Summary: ...40 independently-managed departments might be reluctant to embrace a system that imposed central control over their pages’ look and feel. The team therefore waited for the portal to gain momentum and widespread support before introducing an enterprise-wide platform. “Thanks to Autonomy, we can now...
Summary: ...resources to stop emerging crime trends as they first appear and hence help reduce policing costs in the long-term. 4. Voice Recognition Autonomy’s format independent technology is also being used in crime reporting centres. Every call is recorded and Autonomy’s patented speech recognition technology...
This is a small selection of the Autonomy case studies available, please visit our publications site at http://publications.autonomy.com/ for more information.
Summary: ...Autonomy IDOL 10. By automatically understanding the ideas and concepts expressed in their vast and varied sets of information, organizations can act more quickly on market opportunities and gain significant competitive advantage. Real-Time, Contextual Understanding of Structured and Unstructured Data...
Summary: ...ideas in all your information—in over 150 languages. IDOL’s unique technology detects patterns, emotions, sentiments, Highlights • Understand virtually all of your information • Act on your information faster than ever before • Make the most of tweets, text, calls, and videos • Conquer Big...
Summary: ...or CRM notes, and automatically classify and categorize those interactions based on meaning as opposed to keywords. Customer interaction survey and assessment. Leverage all survey and assessment data for a complete picture of customer interactions. Fraud and risk mitigation. Detect patterns of activity...
Summary: ...no exact match” a problem of the past by automatically spotting patterns in the data to make accurate predictions • Ensuring delivery of relevant, personalized results by automatically detecting patterns in data within heterogeneous sources and incorporating information gleaned from users’ interactions...
Summary: ...business users. It provides a robust set of wizards and graphical interface-based tools to simplify the management of specific functions. By configuring applications through the Autonomy Business Console, overseers, product managers and group marketing teams can react quickly to changing usage patterns...
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Summary: ...Autonomy Virage ACID Product Brief. Automatic, real-time monitoring of all patrolled sites and locations Automatic pattern matching between suspect content and original copyrighted material Combine Autonomy’s unique meaning-based technology with Autonomy Virage’s advanced rich-media analysis operations...
Summary: ...Since all social content is ingested through Autonomy MAS, it is available to be pushed to Autonomy Explore for advanced analysis and to uncover its meaning. Autonomy Explore, powered by Autonomy IDOL, offers more than 500 advanced functions, such as filtering, clustering, eduction and sentiment to help...
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Summary: ...set. Echo can not only follow a traffic pattern, such as the path of an email attachment or voice mail i.e. the what and when of who read, heard, forwarded and retained it, but also detect the influence of its content: who in the enterprise has taken, re-purposed, been persuaded or even plagiarized what...
Summary: ...process can place a tremendous processing load on the hardware on which it’s hosted. Many deduplication technologies use an inefficient process that reads each entire data chunk on disk to determine if a new chunk is a match. This laborious process taxes the CPU and slows down hardware and other applications...
Summary: ...processing load on the hardware on which it’s hosted. Many software solutions use an inefficient deduplication process that reads each entire data chunk on disk to determine if a new chunk is a match. This laborious process taxes the CPU and slows down hardware and other applications (Figure 2). This...
This is a small selection of the Autonomy Product Briefs available, please visit our publications site at http://publications.autonomy.com/ for more information.
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Summary: ...engine will need to account for the variability in speech such as language, dialect, accent, or tone by using a combination of acoustic models, a language model, pronunciation dictionary, and advanced Monitor Process Analyze Patterns Create Dynamic Optimize 5 marketing platforms that leverage a conceptual...
Summary: ...engine will need to account for the variability in speech such as language, dialect, accent, or tone by using a combination of acoustic models, a language model, pronunciation dictionary, and advanced Monitor Process Analyze Patterns Create Dynamic Optimize 5 marketing platforms that leverage a conceptual...
Summary: ...engine will need to account for the variability in speech such as language, dialect, accent, or tone by using a combination of acoustic models, a language model, pronunciation dictionary, and advanced Monitor Process Analyze Patterns Create Dynamic Optimize 5 marketing platforms that leverage a conceptual...
Summary: ...Understanding the Voice of the Customer. 6 Identify patterns and sentiment Patterns in the entire corpus of data present themselves automatically The right insight empowers organizations to deliver the right experience to the right person at the right time. Based on a realtime understanding of customer...
Summary: ...the data in parallel. MapReduce and Big Data analytics To perform Big Data analytics, you could layer analytics on top of MapReduce to detect fraud patterns, perform sentiment analysis in social media, perform large-scale text analytics on help desk calls, and improve product ranking by analyzing web...
Summary: ...to spot unusual activity spanning multiple cash registers which may have otherwise gone undetected. Conceptual analytics which use unique pattern matching techniques to detect underlying trends and anomalies in any given data set, enable retailers to gain greater insight into all transactional data and...
Summary: ...the relevance of future documents. While most other models start with a prior knowledge of the state of the system and apply training to it, Autonomy begins with a blank slate and allows incoming data to dictate the model. In true Bayesian fashion, the model mixes new information with a growing body of...
Summary: ...Autonomy Consolidated Archive can also identify valuable patterns of information contained in the archive, and alert to potential risks or compromises to compliance before they occur. The Bottom Line With increased compliance requirements, businesses can no longer afford to leave themselves open to risks....
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This is a small selection of the Autonomy White Papers available, please visit our publications site at http://publications.autonomy.com/ for more information.
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