AUTONOMY WINS BEST INNOVATION AWARD FOR ITS GROUND-BREAKING MEANING BASED MARKETING SOLUTIONS PORTFOLIO
Coveted Accolade Celebrates Autonomy's Sector-Defining Vision and Technology
Cambridge, UK and SAN FRANCISCO - August 17, 2009 - Autonomy Corporation plc (LSE: AU. or AU.L), a global leader in infrastructure software for the enterprise, today announced that it has been named the winner of the 'Best Innovation Award' in the Best Business Awards 2009 for its sector-defining Meaning Based Marketing (MBM) solutions portfolio. The prestigious accolade highlights Autonomy's unique ability to develop industry-firsts and successfully bring them to market. MBM has transformed how businesses understand and interact with their customers in today's multi-channel, digital world, resulting in dramatic improvements to business outcomes. Powered by Autonomy's acclaimed meaning-based technology, MBM delivers the most comprehensive understanding of customer interactions, and automates the appropriate action so that each connection can be individualized and optimized.
"We particularly like the fact that Autonomy's products go beyond the conventional tracking and analysis systems provided by many of its competitors," said Andrew Areoff, Director at Areoff and a Judge at the Best Business Awards. "Autonomy's innovative Meaning Based Marketing (MBM) solutions portfolio allows companies to increase sales through the intelligent monitoring and real-time reaction to all forms of user interaction from text through to rich media and even call centre conversion analysis. These areas of the supplier/customer interaction that are very rarely addressed in conjunction with the more usual forms of interaction give the Autonomy solution a real competitive edge in helping companies to be more profitable."
Nowadays, the web is the most powerful tool for businesses of all sizes to inform, persuade, and build trust and loyalty with customers and prospects. But if web visitors don't get what they are looking for quickly, chances are they will turn to look at competitive offerings. The ability to effectively engage and convert customers as well as retain their attention over time is determined by the ability to listen to them, understand their true intent, and respond appropriately with an engaging experience. Autonomy's Meaning Based Marketing (MBM) solutions portfolio empowers marketers with the ability to deliver the right web experience to the right person at the right time based on an understanding of visitor interactions, patterns, behaviors, histories, and interests across multiple channels, providing a competitive arsenal for transforming and growing their online presence.
"Autonomy's innovations allow companies to leverage the richness of unstructured information from a number of sources in real-time and react at the point of opportunity rather than after the event. It is this instant reaction and intelligent gathering of information that made Autonomy's entry stand out," concluded Areoff.
Autonomy Interwoven, the leader in web content management, leverages its unique meaning-based technology to deliver the most comprehensive suite of marketing optimization and customer interaction solutions. Our flagship products, TeamSite and Optimost, enable marketers to increase results by automatically delivering the right combination of content and offer by understanding the intentions and profile of each customer. This Meaning Based Marketing approach produces the most engaging, timely and profitable customer experiences regardless of whether people interact with your organization by phone, Web, email, chat, or social networks. Unlike legacy approaches that analyze historical trends, Autonomy Interwoven does not require tagging, enabling marketing and IT people to work on higher value activities.
Autonomy Interwoven powers the world's leading corporate websites, media and ecommerce sites with 9 of the top 10 global brands relying on Autonomy Interwoven to maximize their marketing and customer interactions. Autonomy's customer base is comprised of more than 20,000 organizations, including Adidas, Allstate, the American Medical Association, AT&T, Avaya, Bank of America, BT, Channel 4, Delta Air Lines, Discovery Communications, FedEx, Ford, Konica Minolta, Lenovo, McAfee, Qantas Airways, Schneider Electric, Shutterfly, Tesco and Virgin Mobile.
Summary: ...of more than 20,000 organizations, including Adidas, Allstate, the American Medical Association, AT&T, Avaya, Bank of America, BT, Channel 4, Delta Air Lines, Discovery Communications, FedEx, Ford, Konica Minolta, Lenovo, McAfee, Qantas Airways, Schneider Electric, Shutterfly, Tesco and Virgin Mobile....
Summary: ...can now easily and cost-effectively create and dynamically deliver highly-targeted, consistent and engaging experiences across the entire online channel and maintain brand consistency with print and other marketing channels. Autonomy’s technology was selected after a competitive procurement process...
Summary: ...provider of proactive consumer identity theft protection solutions, delivering an optimal online experience is a business-critical requirement. “Our web channel is the only way people could sign up for our service” explains Lomit Patel, the company’s Senior Director of Marketing. “Improving our...
Summary: ...Avaya - Case Study. “It’s essential for us to maintain content consistency and parity across our external and internal channels,” said Rodgers. “People can now learn basic facts about technology, do more in-depth research, take in an online briefing, and connect with Avaya anywhere in the world....
Summary: ...data, including social media, email, video, audio, text and web pages, etc. Autonomy’s technology manages and extracts meaning in real time from all forms of information, both unstructured and structured, enabling companies to leverage their data assets. Autonomy’s product portfolio helps power companies...
Summary: ...of printing and mailing of marketing collateral and decreased website development and production expenses • Content management system has enabled TABS to provide dealers with fresh, relevant content, which is helping them aggressively sell more product • FYI Portal has received numerous industry accolades,...
Summary: ...Radioplayer - Autonomy Case Study. POWER PROMOTE PROTECT UK Radioplayer – Intelligent Search Across the UK’s Radio Channels Company Background Radioplayer is the UK’s revolutionary online radio listening console which combines UK radio in one place. Offering all the simplicity of a traditional radio,...
Summary: ...Vertica Case Study: Leadsplease. Marketing Services Site Leadsplease.Com Gains a Competitive Edge with Vertica Leadsplease.com is one of a new breed of companies using the Internet to deliver innovative business services to direct and channel marketers. Based in Scottsdale, Arizona, Leadsplease helps...
Summary: ...sectors, including over 75% of the FTSE 100, most major government departments and agencies and over 100 of the UK’s top 150 Public Relations agencies. Precise monitors and assesses the impact of PR and communications activity across all media channels, including press, online, broadcast and social...
Summary: ...every level—local, state, and federal—are leveraging the Internet to transform the way they serve constituents. Few are more wired than Florida’s Miami-Dade County. With the introduction of its county-wide portal in 2001, miamidade. gov, citizens can now can interact with the County in unprecedented...
Summary: ...unlock the value of content. Some of the most recognized enterprise and professional services organizations worldwide have chosen Interwoven, including: adidas, Airbus, Avaya, Cisco, DLA Piper, the Federal Reserve Bank, FedEx, HSBC, LexisNexis, Microsoft, Samsung, Shell, Samsonite, White & Case, and Yamaha....
This is a small selection of the Autonomy case studies available, please visit our publications site at http://publications.autonomy.com/ for more information.
Summary: ...forms a very current understanding of users’ interests and personalizes the relevancy model to deliver intent-based search results. Social Search – IDOL provides a rich participatory platform for capturing unstructured, tacit knowledge created from Web 2.0 channels, connecting people to related communities,...
Summary: ...underlying meaning. As a result, marketers are able to understand customer conversations and behaviors and develop actionable and real-time insights to create engaging customer experiences and resolve problems across each of their channels. With Autonomy Explore, companies can review prospects’ sentiments...
Summary: ...LiveSite can also target any type of content, including individual pages, applications, promotions, images, product descriptions, and documents to visitors across any channel, including mobile, portal, .NET, rich internet applications (RIAs), and custom J2EE applications. LiveSite is highly scalable,...
Summary: ...rich media management solution available to index, analyze, categorize, manage, retrieve, process, and distribute all types of rich media assets to any channel. Virage MediaBin helps organizations with globally distributed teams deliver a more engaging and consistent customer experience by effectively...
Summary: ...existing compliance infrastructure. Autonomy Social Media Governance extends Autonomy's market-leading supervision, policy and compliance platform, used today by the world's leading corporations, to enable businesses to maintain compliance with new regulatory requirements for employees engaging on social...
Summary: ...Users can also share work-product securely with clients via extranets. WorkSite allows firms to implement working practices consistent with their policies and vision while promoting collaboration across distributed teams and clients, ultimately improving profitability and client service. WorkSite is exceptionally...
Summary: ...By streamlining and automating key business processes iManage Workflow Manager can drive significant improvements in productivity, cost savings, compliance and customer satisfaction that ultimately impact an organizations profitability, competitiveness and ability to grow and scale. • Drives consistent...
Summary: ...and implicit data, including web search queries, transaction history, content consumption, content contributions, user preferences, and other real-time or historic interaction. IDOL can gather information such as geographic location, clickstream data, referral URL (where a visitor was referred from),...
Summary: ...Autonomy Retina Overview. Automatic Summarization Summaries of results are created automatically in real-time so that users can easily discern the relevancy of the files to their intent. IDOL Retina provides summarization in three forms, and the length can vary from a few words to several sentences • The...
Summary: ...Recorders (DVR/NVR) offers high-quality image capture at full frame rate and full resolution. Quick and simple to set up, the system is fully configurable to react to a range of triggers, increasing frame rate and changing camera to ensure that vital footage is captured at the highest resolution. While...
Summary: ...and reporting. Autonomy’s customers often see time and cost savings of 60-80% with return on investment (ROI) counted in tens of millions of dollars. The benefits extend far beyond savings to the bottom line. Using Autonomy, companies are able to transform security-weak and inconsistent business activities...
Summary: ...climate necessitate a revolutionary new approach to ensuring effective and proactive operations. Manual security networks are only as effective as the personnel operating them, and virtually all failures to respond appropriately to alerts are due to human error. Recent industry figures show that within...
This is a small selection of the Autonomy Product Briefs available, please visit our publications site at http://publications.autonomy.com/ for more information.
Summary: ...of the Customer 1 Executive Summary Customers interact with your brand in many ways through many disparate channels. For example, they interact directly via the website or mobile apps, they call into the contact center, and visit retail locations. They also interact with your brand indirectly by engaging...
Summary: ...of voice conversations and electronic communications. http://www.fsa.gov.uk/pubs/policy/ps08_01.pdf 2 Ibid. at 2.1 2 Audio Governance and COBS 11.8 Covered Electronic Communication Channels The FSA was careful in promulgating the final rule to avoid narrowly defining the types of electronic communication...
Summary: ...Legal Technology: Enhancing profitability through an economic crisis. But the roll-out of 21CN will increase this number to 600 POPs, covering 87 per cent of UK businesses, by April 2009; rising to 1100 POPs a year later, providing the option of next-generation Ethernet services to 98 per cent of UK businesses....
Summary: ...Next Generation Archiving - Autonomy Whitepaper. With Autonomy, businesses can gain full control and visibility over corporate data to confidently react to triggering events from a proactive stance, while meeting requirements for transparency, accountability and defensibility. Autonomy delivers the market’s...
Summary: ...Autonomy Whitepaper - Social Media Compliance. To the extent employees are engaging over social media channels to conduct business, obligations regarding those interactions may flow directly from existing regulatory requirements.1, 2 In some instances, regulatory authorities are issuing more specific...
Summary: ...conventional discovery of paper records” for a number of reasons: , their exponentially greater volume relative to hard-copy documents, the dynamic nature of computer systems, which can change or delete electronically stored information often without that specific knowledge or intent; and the interplay...
Summary: ...including structured, unstructured, audio, video, and more, with real-time meaning-based analysis and the ability to produce actionable outcomes, not just charts. Now, a customer’s call center call can be linked to their website activity, to their entry in the database, to their purchase history, in...
Summary: ...increases the importance of web content archiving, storage, retention, and data management technologies to businesses. Organizations that interact with customers through the constantlychanging web channel must safeguard against a myriad of litigation and business risk. Archiving Web Content for Multiple...
Summary: ...to customers and businesses alike. The loss of corporate data and sensitive customer information has become one of the greatest liabilities for global businesses and governments. Consider front line employees who are interacting freely with customers through an ever diverse set of channels, including...
Summary: ...advertising at an exceptionally detailed level. Marketers then have the chance to respond more quickly and efficiently than traditional means. Their ability to leverage this channel to its fullest potential depends on the quality of their technological tools. Consider a visitor who navigates to a publisher’s...
This is a small selection of the Autonomy White Papers available, please visit our publications site at http://publications.autonomy.com/ for more information.