Excitement Continues to Build for Interwoven GearUp 2008
Extensive Line Up of Customer Speakers, Exclusive CIO Magazine Survey Results Enrich Content Offerings
SAN JOSE, Calif., - April 17, 2008 - Interwoven, Inc. (NASDAQ: IWOV), a global leader in content management solutions, expects record customer, partner and total attendance at Interwoven GearUp 2008-taking place on April 22-24, 2008 at the Marriott Hotel in San Francisco. GearUp 2008 is the world's only global conference focused on content. For detailed information, or to register for the event, please visit www.interwoven.com/gearup.
Interwoven's 7th annual GearUp 2008 will feature more than 50 customer speakers across 90 track sessions, over 50 partners exhibiting in the Partner Network Pavilion, and a total attendance expected to reach 1,000 participants.
Customers presenting at GearUp 2008 will share their experiences of using Interwoven to unlock the value of content as part of the 90 panels, breakout sessions and seminars available. Presentation topics will include "Maximizing Online Business Performance," "Making the Most of Search Marketing Investments," "Powering Online Lead Generation Programs with Multivariable Optimization," "Marketing Asset Management," "Information Management Strategy for the Professional Services Firm of the Future," and "Enabling Global Search Across the Firm."
In addition to the massive customer representation at GearUp 2008, the content available will be bolstered by an all-star lineup of keynote speakers including Tim Ferriss, best-selling author of The 4-Hour Workweek, Guy Kawasaki, managing director of Garage Technology Ventures, Robert X. Cringely, tech columnist and PBS personality, and Suresh Vittal, a senior analyst at Forrester.
"I am thrilled that so many of our customers are taking an active role in presenting their Interwoven success stories at GearUp 2008," said Ben Kiker, chief marketing officer at Interwoven. "Many of these customers represent brands that drive the global economy and have invaluable insight to share on how they are unlocking the value of content to achieve powerful business results. Between the firsthand knowledge our customers will share and the revolutionary ideas our keynote speakers will explore, I predict GearUp attendees will walk away with an expansive arsenal of business strategies they can implement immediately."
Customers presenting include: adidas, Blue Shield of California; Blue Cross Blue Shield of Massachusetts; BT; Clear Channel Outdoor, CXO Media, Education Management Corporation; Ehrhardt, Keefe, Steiner and Hottman PC; General Mills; Loma Linda University Medical Center; Lowenstein Sandler PC; Snell & Wilmer L.L.P.; Tesco; TrueCredit; Wilson Sonsini Goodrich & Rosati; and Winthrop & Weinstine, P.A.
At least one highly anticipated announcement expected to shift the dialogue will take place at GearUp 2008. Bob Melk, Publisher of CIO Magazine, is scheduled to unveil the results of its recent survey of 100 chief marketing officers and chief information officers from Fortune 500 companies for the first time at GearUp 2008.
"The decision by CIO Magazine to announce the results of its recent survey on the CIO/CMO relationship at GearUp 2008 is both an honor and a perfect fit," said Kiker. "Interwoven is committed to bridging the gap between chief marketing and chief information officers-two positions that, when aligned, have a tremendous ability to leverage content to positively impact the momentum of their companies. The data shared by CIO Magazine will help illuminate both the pain points and positive growth signs of these relationships, and will make our topical discussions at GearUp even more valuable and relevant."
Melk will present at the GearUp Executive Summit-an exclusive gathering of senior-level marketing and information technology executives running parallel to GearUp. The Executive Summit, taking place on April 21-23, 2008 will also feature speakers such as Terry Jones, Founder of Travelocity; Jim Sterne, President of Target Marketing; Laura Patterson, President and Co-Founder of VisionEdge Marketing; Bob Steelhammer, Sr. Vice President of Global eCommerce, Premier Farnell; and Deb Eastman, Chief Marketing Officer of Satmetrix.
Record-breaking partner support of GearUp 2008-where over 50 companies have signed up to exhibit in the Partner Network Pavilion, participate in track sessions, and network with customers-is also helping to make GearUp a "must attend" event for professionals in online marketing, document management, and the professional services industries.
Attendee Registration To register for the Interwoven GearUp 2008 Conference and find out more about this year's speakers, view breakout session samples, and see what else the conference agenda has to offer, please visit www.interwoven.com/gearup.
About Interwoven
Interwoven, Inc. (NASDAQ: IWOV) is a global leader in content management solutions. Interwoven's software and services enable organizations to maximize online business performance and organize, find, and govern business content. Interwoven solutions unlock the value of content by delivering the right content to the right person in the right context at the right time. Over 4,700 of the world's leading companies, professional services firms, and governments have chosen Interwoven, including Airbus, Amnesty International USA, Avaya, BT, Cisco, Citi, Delta Air Lines, DLA Piper, FedEx, Grant Thornton, Hilton Hotels, HKMP LLP, Hong Kong Trade and Development Council, HSBC, LexisNexis, MasterCard, Microsoft, Samsung, Shell, Sky Italia, Qantas Airways, Tesco, Virgin Mobile, and White & Case. A community of over 25,000 developers and over 300 partners enrich and extend Interwoven's offerings. To learn more about Interwoven, please visit www.interwoven.com.
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