AUTONOMY HELPS COMPANIES DRIVE INCREASED E-COMMERCE REVENUE WITH INTRODUCTION OF NEW BUSINESS CONSOLE
New Merchandising Platform Empowers Business Users With A Flexible Interface For Managing Directed Navigation, Product Discovery and Promotions
Cambridge, UK and Las Vegas, NV. (Shop.org) - September 18, 2007 - Autonomy Corporation plc (LSE: AU. or AU.L), a global leader in infrastructure software for the enterprise, today announced the immediate availability of the Autonomy Business Console, an intuitive and easy-to-use interface to the company's IDOL platform for e-Commerce. The Business Console enables the management of e-Commerce website services, including directed navigation, search, product discovery, product recommendations, promotions and sentiment analysis, all brought under the control of business users without the need for IT professionals and programming.
Product managers and group marketing teams can easily create and modify the attributes and categories of a Parametric Index to enhance the directed navigation on their site, reducing click-count between front page and order. This vastly increases conversion rates through intuitive navigation that quickly delivers the products customers want as well as helps them discover new ones they didn't know were there. The Business Console's settings can be finely tuned to provide highly targeted results and ensure a relevant and personalized experience for each individual customer.
This new technology also enables full control of the onsite sale by delivering detailed insights into shoppers' online behaviors, including types, patterns and trends of user queries, click-through rates, opt-outs, as well as types of purchases, allowing businesses to react quickly to changing usage patterns. It also provides tools to simplify the management of promotions based on product margins, inventory levels, and specific trigger terms or given criteria. The Business Console is designed to help businesses reduce overhead, improve sell-through rates and increase average order value.
According to the March 2007 Forrester report: Trends 2007: eCommerce and Online Retail Report: "Product 'discovery' will become a new buzzword... Consumers want better ways to narrow down vast search results to an appropriate subset of products that meet their expectations. Part of this process is of course to find products for consumers that surprise and delight them, helping them unearth gems that they may not have discovered. A segment of companies are pursuing the objective of making Internet search as comprehensive as possible, but others are looking for more valuable ways to refine assortments and help deliver more valuable, personalized results."
In addition, with the Business Console, business users can monitor customer reviews generated by Web 2.0 tools which are dominating the shopping landscape. As consumers become more comfortable using the Internet for information created by other consumers they, too, begin to create content in the form of blogs, podcasts, and tags. The ability to quickly detect positive and negative sentiment and react accordingly can make or break any business.
"The Business Console puts the power of IDOL's advanced capabilities in the hands of business users to help companies deliver a superior user experience and to differentiate and excel in today's competitive e-Commerce environments," said Mike Lynch, CEO of Autonomy. "The ability to understand online shoppers' needs, quickly deliver the right product and respond immediately to shifting intentions and preferences are vital to the success of an e-commerce site."
The Autonomy Business Console also offers:
The visualization of all promotional decisions and processes through a single unified interface,
A comprehensive reporting feature giving visibility into performance characteristics, such as common queries, misspellings, synonyms, historic trends, as well as business activity information including purchase rates, page impressions and click-through rates,
A straight-forward drag and drop administration functionality,
Tools to simplify promotions management and the ability to schedule promotions to appear at specific times for maximum impact,
A synonym management feature that allows business users to easily specify, expand or narrow synonym rings to enhance retrieval relevance, which is critical in e-commerce environments where different words can refer to the same product types, and
A Query Tracking feature that breaks down a search query into its constituent components as it relates to business logic, concepts, and profiles in order to illustrate the rationale for a particular result.
About Autonomy
Autonomy Corporation plc (LSE: AU. or AU.L) is a global leader in infrastructure software for the enterprise and is spearheading the meaning-based computing movement. Autonomy's technology forms a conceptual and contextual understanding of any piece of electronic data including unstructured information, be it text, email, voice or video. Autonomy's software powers the full spectrum of mission-critical enterprise applications including information access technology, eCommerce, BI, CRM, KM, call center solutions, rich media management, information risk management solutions and security applications, and is recognized by industry analysts as the clear leader in enterprise search.
Autonomy's customer base comprises of more than 17,000 global companies and organizations including: adidas, AOL, BAE Systems, BBC, Bloomberg, Boeing, Burberry, Citigroup, Coca Cola, DaimlerChrysler, Deutsche Bank, Ericsson, Ford, GlaxoSmithKline, GNC, Kate Spade, Kraft Foods, Linens-n-Things, Louis Vuitton, Modell's Sporting Goods, Nascar.com, Nestle, NFL.com, the New York Stock Exchange, Russell Athletic, Reuters, Shell, The Sports Authority, Timberland, T-Mobile, and Toys "R" Us. Autonomy also has over 300 OEM partners and more than 400 VARs and Integrators, numbering among them leading companies such as BEA, Business Objects, Citrix, EDS, IBM Global Services, Novell, Satyam, Sybase, Symantec, TIBCO, Vignette and Wipro. The company has offices worldwide.
The Autonomy Group includes: ZANTAZ, the leader in the archiving, e-Discovery and Proactive Information Risk Management (IRM) markets; Cardiff, a leading provider of Intelligent Document solutions; etalk, award-winning provider of enterprise-class contact center products and Virage, a visionary in rich media management and security and surveillance technology.
Autonomy and the Autonomy logo are registered trademarks or trademarks of Autonomy Corporation plc. All other trademarks are the property of their respective owners.
Summary: ...model. IDOL K2 then allows shoppers to narrow their search to the most relevant categories—anything from Individual Irons, Iron Sets, and Wedges to Fairway Woods, Putters, and Accessories. After clicking on the appropriate category, shoppers can further refine their search by selecting from drop-down...
Summary: ...specify “writing pens,” and the system intuitively knows exactly what they want. Customers can also type in a sentence, a part number, a manufacturer number or a contractor name. “By deploying K2, the tree structure can narrow down ‘pen’ to types of pens, ink refills, ink colors, fineness of...
Summary: ...implementation. • Search utilisation has risen 10 folds – Internal users and External customers started using search as a primary tool to source information. • Increased traffic, click-through and conversion rates. Background Optus is an Australian leader in integrated telecommunications, delivering...
Summary: ...mailed to Arrowhead’s corporate office in San Bernardino, Calif, where they are scanned, and electronically transmitted to the TeleForm server for processing. TeleForm’s advanced recognition and verification engines convert the data at accuracy rates approaching 100%. TeleForm automatically identifies...
Summary: ...while saving 75 percent in overall data backup and recovery costs. Zone Reed Industries—Exceptional Value, Fantastic Service, and In-depth Industry Expertise Headquartered in St. Louis, Missouri, Zone Reed Industries is a centrally located facility capable of full-service converting, warehousing, and...
Summary: ...London, Madrid, Mexico City, Milan, Munich, New York, Oslo, Ottawa, Paris, Pleasanton, Rome, San Francisco, Santa Clara, Shanghai, Singapore, Santiago, Sao Paulo, Stockholm, Sydney, Tokyo, Utrecht and Washington, D.C. The Solution The selection process narrowed the choice down to three solutions and after...
Summary: ...to ensure an optimal user experience were identified, the most important of which was that the Radioplayer console must feature a search box, so users can retrieve specific content they want to listen to quickly and easily. In order to ensure simplicity, accuracy and consistency, Radioplayer was looking...
Summary: ...and recovery success rates are greater than 99 percent, Taylor says. And the team uses Data Protector to successfully perform about 15 to 20 recoveries a week, from entire databases down to individual files. In addition, at all three of its sites, Bon-Ton uses VMware to virtualize more than 100 e-commerce,...
Summary: ...superior relevance. For example, IDOL K2’s parametric selection enables users to accelerate the conflict-checking process by selecting from drop-down lists to narrow searches to specific categories such as “Location,” “Industry,” or “Date.” Parametric selection helps Linklaters more easily...
Summary: ...Database Archiving software Business benefits • Successful upgrade to Oracle E-Business Suite 11i without extra customizations • Ability to purge and archive data more efficiently keeps down storage growth, limits purchases of additional storage hardware • Improved application performance guarantees...
Summary: ...power to access what they need to work at all times, without being dependent on a paper file that might be in use elsewhere. When a client rings up, you have everything right in front of you instead of having to call back later. You don’t realize how much you’d been slowing the process down until...
Summary: ...is categorized correctly, making lost or mis-fled content a thing of the past. “WorkSite is a huge time-saver,” reports Mulholland. “There’s no need to hunt things down in the fle room; both fling and retrieving information are faster, and all those time savings really add up.” Managing Risk...
This is a small selection of the Autonomy case studies available, please visit our publications site at http://publications.autonomy.com/ for more information.
Summary: ...information including purchase rates, page impressions and click-through rates. Promotion Management Keyword-triggered promotions enable business users to specify the information they want returned to searchers. Promotion Management is ideal for eCommerce where specific products can be marketed through...
Summary: ...users to search using drop-down menus, and it can also be trained with free-text descriptions and sample images such as a snapshot of a product. The business console presents live metrics on query patterns, popularity and click-through, allowing operators to configure the environment, set-up promotions...
Summary: ...Autonomy IDOL Server 7. Autonomy Business Console The Autonomy Business Console (ABC) empowers business users to react quickly to changing usage patterns and provide highly targeted results to end-users without any programming. ABC provides a robust set of widgets, wizards and tools to simplify the management...
Summary: ...Autonomy Optimost - Product Overview. • Determin ehow customers feel or perceive a brand using sentiment analysis • Gai na contextual understanding of what customers want and need • Recogniz einteractions with customers, regardless of the language spoken or written • Identify hidden patterns and...
Summary: ...information, including segments, search terms, behavior, and content classification. Prebuilt Functionality Autonomy LiveSite enables dynamic web applications such as site search, directed navigation, dynamic hyperlinking, product recommendations, and targeted promotions. The product also automatically...
Summary: ...add, create, or change databases to suit the needs of a highly dynamic enterprise environment—changes that, if not communicated to the backup administrator, can leave their application environment unprotected. HP Data Protector addresses this issue: one click allows you to select the entire application...
Summary: ...SharePoint and VMware application administrators can recover single items—without ever contacting the backup administrator. Find this interesting? Click here to share. http://h41112.www4.hp.com/promo/imhub/data_ protector/sharepoint/index.html 6 Increase business simplicity Down-to-the-second recovery...
Summary: ...name that describes this Policy. 2. Under Expressions, select “Credit Card Type” from “Control Name” and then select “Mouse Click”. 3. Under Actions, Select “MuteScreenOn” from the drop-down list box and then select the screen fields you want to Mute. In this case, we selected the Credit...
Summary: ...a user definable name that describes this Policy. 2. Under Expressions, select “Credit Card Type” from “Control Name” and then select “Mouse Click”. 3. Under Actions, Select “MuteScreenOn” from the drop-down list box and then select the screen fields you want to Mute. In this case, we...
Summary: ...rate, switch between cameras or change storage buffers to prioritize data archiving. Cameras can be configured to react to a range of triggers, including: Motion Detect: reacts to motion within a pre-defined area Digital: when specific actions are detected, such as raising a barrier or opening a door...
Summary: ...and software induced changes and allows for signing data and image sets. Benefits • Eliminate manual tasks and automate data entry to drive rapid ROI and cost savings • Accelerate the processing of incoming documents with automatic document classification • Redu cebusiness risk by converting paper-based...
Summary: ...Automation securely connects all people across the enterprise and geographies with information and processes, whether inside or outside the enterprise firewall. Comprehensive tracking and auditing capabilities log user and administrative activities and present them in an easy to use management console,...
This is a small selection of the Autonomy Product Briefs available, please visit our publications site at http://publications.autonomy.com/ for more information.
Summary: ...leading to customer frustration and ultimately high abandonment rates. Web shoppers expect relevancy and high performance simultaneously, mandating that each solution strive to achieve a rewarding shopping experience. To meet these expectations, eCommerce sites should be based on a next-generation information...
Summary: ...optimal customer experience to increase conversion rates and customer satisfaction. “An enterprise’s reputation — its brand — is never built solely via advertising and promotional activities. It is mainly built through individual interactions at customer touch points.” —Gartner Understanding...
Summary: ...it to the point. If possible, opt for one paragraph instead of five or even size down a paragraph into one sentence. You can also shorten text-heavy content by converting key concepts into bullet points. Emphasize Simplicity If you’re asking your web customers to sign up for something or to check out...
Summary: ...an online experience that propels the visitor to a buying decision must be a part of the equation. If the purchase is the ultimate measure of success, website optimization for optimal conversion rates cannot be overlooked. Across the industry, website conversion rates have historically remained between...
Summary: ...tools such as the vStorage API for Data Protection. 10 Offline backup If the administrators perform an offline backup of a VM, they must shut down or suspend that VM. If it is shut down or suspended, users cannot get to any of its applications. This is not useful for today’s critical 24/7 operations....
Summary: ...Duration The most important question to consider is for what length of time you should archive e-mails. Your current and anticipated regulatory requirements should drive the answer to this question. This will also help you narrow down the type of solution. Hosted vs. In-house Archiving There are three...
Summary: ...Best Practices: Optimizing Web Forms - White Paper. Optimizing Web Forms Choices and Pricing A common belief in marketing is that customers want choice, but too many choices sometimes daunt or confuse your visitor. This is especially true on web forms, where too many options lead to too many things to...
Summary: ...and automatically synchronize the last snapshot with any data recorded in the application transaction logs. 6 To simplify the protection of virtual servers, Data Protector automatically detects new VMs prior to beginning a backup. With a single click in the console, Data Protector makes sure that the...
Summary: ...solution is ease of use. The screenshot in the bottom right (Figure 3) shows how critical functions such as finalizing an object, archiving an object, or relocating an object are performed using a simple right click of the mouse. This functionality enables records managers to easily move, protect, or...
Summary: ...applications. XML may enable E-Commerce vendors to tag products and the information associated with them (price, size, colour, features) in a common way, making it easy for customers to comparison shop across the Web. However, again the automated component of the model can be seen to break down with the...
Summary: ...Legal Technology: Enhancing profitability through an economic crisis. Research by Ipsos Reid has demonstrated that the BlackBerry solution greatly increases the effi ciency of mobile workers, with the average BlackBerry smartphone user converting an average of 60 minutes downtime into productive time...
Summary: ...Survey: Alls Not Well at Endpoints - Autonomy Whitepaper. After all, data now goes well beyond emails and server databases. In addition, there only is a limited amount of time to satisfy a discovery request. As a result, the longer an organization devotes to the often tedious task of tracking down and...
This is a small selection of the Autonomy White Papers available, please visit our publications site at http://publications.autonomy.com/ for more information.
Related Case Studies
Find us on Facebook
Follow us on Twitter
See us on YouTube
Find us on LinkedIn
