Interwoven, Hilton International, and Translations.com to Host Webcast on Improving Customer Experience Worldwide through the Delivery of Personalized, Localized Content
Attendees to Learn How Hilton Leveraged ECM Solutions to Deliver a Highly Personalized Customer Experience, While Achieving Greater Brand Consistency Across all Global Web Properties
SUNNYVALE, Calif. - February 7, 2006 - Interwoven, Inc. (Nasdaq: IWOV), provider of Enterprise Content Management (ECM) solutions for business, today announced that it will host a webcast with Hilton International and Translations.com, entitled "Hilton International: Global Reach, Local Touch." The webcast is sponsored by the American Marketing Association (AMA), one of the largest professional associations for marketers. Attendees will learn how Hilton International has been able to improve customer experience worldwide through the delivery of personalized, localized content across its global Web properties, providing customers with the most relevant customer experience.
What:
The Business Challenge: Hilton International operates over 400 hotels across Europe and Asia including 260 Hilton-branded hotels as well as an additional 140 Scandic properties. In 2002, Hilton International outlined an aggressive strategy to build a series of highly-personalized and localized Web sites for its largest markets including the UK, Germany, and Japan. As part of this initiative, local language Web sites were also to be developed for the Hilton-owned Scandic brand hotels across the key Scandinavian countries and Finland. The company was faced with a number of challenges in implementing this new strategy. The project required the translation and editing of more than 4.5 million words of content and over 25,000 individual content files. Additionally, Hilton International had to ensure that a smooth and seamless process was put in place for Web content contributors from around the world to submit, edit, and maintain content. The over-arching operational objective for Hilton International was to empower local hotel properties to directly contribute to and maintain their new localized sites, while still enabling a high degree of brand consistency for the best possible customer experience across all of Hilton's sites.
The Solution:
To address these challenges, Hilton International implemented the Interwoven Web Content Management (WCM) solution to establish a common platform for business users around the world to seamlessly contribute and maintain localized Web content; this was in combination with Translations.com's GlobalLink enterprise language solution to support the translation of content across seven different languages. Fully integrated, the Interwoven and Translations.com solutions provided Hilton International with a comprehensive global content solution they could put in place immediately to accomplish their aggressive customer experience objectives. As a result, the company has been able to successfully create and provide a personalized customer experience across eight new localized Web sites representing the company's hotel properties across three continents and seven different languages.
Interwoven is focused on providing targeted ECM solutions that are designed to help companies across industries solve specific business process challenges, such as improving customer experience. With Interwoven solutions, leading companies like Hilton International can deliver an enhanced customer experience through: increased brand consistency across all customer touch points; greater content personalization; improved online customer self-service; and more.
When:
Tuesday, February 14, 2006
7:00 a.m. PT / 10:00 a.m. ET / 3 p.m. GMT
Who:
Ian Sloan, Director of Content Management, Hilton International
Dan O'Sullivan, Director, Travel & Tourism, Translations.com
Eben Miller, Director of Customer Experience Product Marketing, Interwoven
About Translations.com
Translations.com provides software and website localization, as well as enterprise language solutions, to clients in virtually every major industry. Translations.com's business services are focused on the strategic needs of organizations seeking to communicate and conduct business in international markets. Translations.com has an established global presence on three continents and continues to pioneer new techniques and technologies for the rapid development of multilingual business solutions. For more information visit the Translations.com web site, www.translations.com, or email the company at info@translations.com.
About Interwoven
Interwoven, Inc. (NASDAQ: IWOV) is a global leader in content management solutions. Interwoven's software and services enable organizations to maximize online business performance and organize, find, and govern business content. Interwoven solutions unlock the value of content by delivering the right content to the right person in the right context at the right time. Over 4,700 of the world's leading companies, professional services firms, and governments have chosen Interwoven, including Airbus, Amnesty International USA, Avaya, BT, Cisco, Citi, Delta Air Lines, DLA Piper, FedEx, Grant Thornton, Hilton Hotels, HKMP LLP, Hong Kong Trade and Development Council, HSBC, LexisNexis, MasterCard, Microsoft, Samsung, Shell, Sky Italia, Qantas Airways, Tesco, Virgin Mobile, and White & Case. A community of over 25,000 developers and over 300 partners enrich and extend Interwoven's offerings. To learn more about Interwoven, please visit www.interwoven.com.
Summary: ...after year. Brand consistency and cost savings: • The use of the Nikon logo, branding and all product images are centrally controlled. • All European franchises now use Virage MediaBin, rather than contracting costly local design agencies prone to creating irregular logos and undermining brand consistency....
Summary: ...Turner. “While our initiative was driven primarily by the need for internal effciency and control, our strategic position at the forefront of legal IT is valuable as well.” About Interwoven Interwoven, Inc. (NASDAQ: IWOV) is a global leader in content management solutions. Interwoven’s software...
Summary: ...to its clients, Interwoven’s robust and dynamic solution set will provide a clear way forward. Says Karnick, “For our Firm, it’s a tremendous beneft to have a solution provider who keeps pace with our own technology lifecycle.” About Interwoven Interwoven (NASDAQ: IWOV) is a global leader in content...
Summary: ...it needs to achieve its objectives. Says Mulholland, “Interwoven’s size, resources, and commitment to our market give us confdence that their solutions will continue to evolve to meet our emerging needs.” About Interwoven Interwoven, Inc. (NASDAQ: IWOV) is a global leader in content management solutions....
Summary: ...of strong support resources in the Asia-Pacific region make it the ideal technology partner for our rapidly growing firm.” About Interwoven Interwoven (NASDAQ: IWOV) is a global leader in content management solutions. Interwoven’s software and services enable organizations to maximize online business...
Summary: ...they are doing before starting new audits on the Interwoven system. It’s a softly, softly approach to get buy-in, rather than asking them to change mid project.” About Interwoven Interwoven, Inc. (NASDAQ: IWOV) is a global leader in content management solutions. Interwoven’s software and services...
Summary: ...to dispersed team members, and eliminates the expense of locating or recreating fles that were missing or in use elsewhere.“Missing fles were a major problem in getting things done”, says McLean. “WorkSite has made that problem go away entirely.” About Interwoven Interwoven, Inc. (NASDAQ: IWOV)...
Summary: ...Finding the right document management system could have been a challenge to our business but we are very pleased with our selection of Interwoven. WorkSite is so flexible it can grow and scale with the business at low risk,” Blair concludes. About Interwoven Interwoven, Inc. (NASDAQ: IWOV) is a global...
Summary: ...Santiago, Sao Paulo, Stockholm, Sydney, Tokyo, Utrecht and Washington, D.C. Improving Consistency While Empowering Local Authors With TeamSite in place, Rousseau describes EUROCONTROL’s approach to web content as “Think globally, act locally.” Strategic and architectural decisions are made by senior...
Summary: ...customer experience while enforcing global brand consistency. Internally, the transition from manual tools to a web content management system (CMS) would provide marketing personnel with greater control over its web sites, reduce reliance on IT, and speed time-to-web for new product information and promotions....
Summary: ...using Interwoven WorkSite’s Web portal capabilities, which could even help clients become more effcient too. About Interwoven Interwoven, Inc. (NASDAQ: IWOV) is a global leader in content management solutions. Interwoven’s software and services enable organizations to maximize online business performance...
Summary: ...York, Beijing Hanoi, Hong Kong, Mumbai, Munich, Seoul and Singapore. Clearwater’s global reach is complimented by its local presence and due diligence and execution capabilities in local currencies, languages and jurisdictions. About Interwoven Interwoven (NASDAQ: IWOV) is a global leader in content...
This is a small selection of the Autonomy case studies available, please visit our publications site at http://publications.autonomy.com/ for more information.
Summary: ...your global brand It’s not unusual for global organizations to have to manage hundreds of websites, microsites, and landing pages in many languages and cultures. It can be almost an impossible task to keep up with all the content changes and make sure that localized sites are using the latest messaging...
Summary: ...on metadata, MediaBin helps you access and effectively utilize the wealth of information that lies within multimedia content. Brochure | Autonomy Virage MediaBin 4 Brochure | Autonomy Virage MediaBin Centralize brand management for greater agility and value Traditional approaches to managing rich media...
Summary: ...separates the data, business logic and presentation layers so you can deploy, upgrade and maintain these applications easily. WorkSite Server with Caching Most document management systems were designed to store content locally and to be accessed by users in that local office. As a result, remote users...
Summary: ...and mail merge are also supported. Leverage local content for fastest performance Autonomy OffSite complements WorkSite in the Cloud by caching documents locally, enabling maximum performance by disconnecting performance of the application from the speed of the network connection. Leveraging locally cached...
Summary: ...Autonomy Product Brief: Autonomy Digital Safe. integrates seamlessly with Autonomy’s review and production service • Manage in-place architecture • Desktop integration enables offline synch, desktop PST collection, desktop legal hold, and end-user search across both the local index and the archive...
Summary: ...review of FAQ language, and inquiries from Participating Organizations the SSC sought to clarify its position on call center audio recordings. The updates to the FAQ language were intended to eliminate any inconsistencies in implementations of audio recordings in call center environments by providing...
Summary: ...type of information, for which IDOL server needs enough material to learn from. Therefore, it is possible to mix more than one language in IDOL server as long as the amounts for each language are sufficient to build its understanding. The choice of language does not compromise the accuracy of the concepts...
Summary: ...enterprise wide deployments.1” There may be many factors leading to this statistic, but it is certainly due to the fact that traditional Enterprise Content Management (ECM) vendors build proprietary software that is difficult to use. Meridio focuses on ease of use and transparent integration into the...
Summary: ...outcomes by providing workers with 100% of the information, both structured and unstructured, required to make good business decisions in a timely manner • Drastically increase process speed by eliminating idle time between tasks, assembling 100% of supporting information and minimizing human touch...
Summary: ...with 100% of the information, both structured and unstructured, required to make good business decisions • Drastically increase process speed by eliminating idle time between tasks, assembling 100% of supporting information and minimizing human touch points, resulting in better customer, supplier and...
Summary: ...appliance for fast backup and restore LiveVault® service, from HP Autonomy, gives you the option of placing TurboRestore™ Appliances (TRAs) at some or all of the sites where your servers are backed up. Servers can back up first to a local appliance and then the appliance backs up over the Internet...
This is a small selection of the Autonomy Product Briefs available, please visit our publications site at http://publications.autonomy.com/ for more information.
Summary: ...distributed world, matter centric collaboration represents a new paradigm for legal technology and a model for the efficient practice of law. About Interwoven Interwoven (NASDAQ: IWOV) is a global leader in content management solutions. Interwoven’s software and services enable organizations to maximize...
Summary: ...Hotels, Hong Kong Trade and Development Council, HSBC, LexisNexis, MasterCard, Microsoft, Samsung, Shell, Qantas Airways, Tesco, Virgin Mobile, and White & Case. Over 20,000 developers and over 300 partners enrich and extend Interwoven’s offerings. To learn more about Interwoven, please visit www.interwoven.com....
Summary: ...Forrester Research, Inc, February 20, 2008 Compliance IT professionals are taking on a greater role in designing and implementing regulatory compliance procedures and systems that protect sensitive data and help ensure business continuity. One of the primary measures of compliance is consistency across...
Summary: ...advocates for knowledge sharing and assist with one-on-one training of users. The Business Case for The Edge DuPont learned that better collaboration tools provide benefits in three distinct ways: productivity, efficiency, and risk mitigation. Better productivity With The Edge, DuPont has found that the...
Summary: ...meant to improve consistency and coordination.45 At some level, more consistent compliance models and regulations may ease the burden on global companies. However, greater cooperation among regulators will present a more dynamic environment and increase the potential risk of compliance failures or likely...
Summary: ...support burden onto workers, is a key challenge today. Three key categories of providers Data Protection service providers have emerged from diferent market spaces and have diferent product focuses and business drivers. These providers can be grouped into three categories: 1. Service providers leveraging...
Summary: ...the “big bucket” approach of generic file titles containing a range of different transactions, or client based files where the logical sequence of records is not maintained in the order they were created, as steps in a process. 5. More flexible and focused filtered searching which means fewer irrelevant...
Summary: ...Assets There is a convergence underway, the convergence of records management and electronic archiving. There are many reasons for this but one consequence is that records management professionals need to learn more about archiving and storage as these two worlds continue to get closer together. For example,...
Summary: ...leads to increased conversions. “An enterprise’s reputation — its brand — is never built solely via advertising and promotional activities. It is mainly built through individual interactions at customer touch points.” Gartner HP Autonomy’s Customer Experience Management Solution HP Autonomy’s...
Summary: ...deleted. • Distribution and Fault Tolerance: For organizations that are geographically distributed, local replicas should be automatically created and utilized where possible. Remote copies should only be used when a local system fails, thereby building fault tolerance, the benefits of local performance...
Summary: ...that is presented. As human reviewers interact with content and make coding decisions, IDOL can learn from these decisions and provide ever more precise recommendations on subsequent documents. This provides two significant benefits: • Dynamic MBC recommendations can provide greater consistency across...
Summary: ...measures of compliance is consistency across an organization; compliant data protection procedures must be demonstrably consistent in all locations – hard enough to accomplish within a centralized operation, even more difficult in a physically distributed environment. Figure 1: The more complex a desktop...
This is a small selection of the Autonomy White Papers available, please visit our publications site at http://publications.autonomy.com/ for more information.
Related Case Studies
Find us on Facebook
Follow us on Twitter
See us on YouTube
Find us on LinkedIn
