Cardiff Software Enhances and Expands Reseller Programs; Opens Six Regional Support Offices to Champion VARs and Integrators
New Regional Channel Managers chartered to increase VAR success, provide local sales support, seminars and resources to Cardiff reseller partners
San Diego - 2001-01-08 - Cardiff Software, Inc., a leading supplier of forms processing and business automation solutions, today announced that the company is enhancing and expanding the Cardiff Certified Platinum Reseller Program. A key element of the program expansion is the opening of six regional channel managers' offices in North America as well as an increased investment in local marketing programs worldwide.
In a related announcement, Cardiff named Emmanuel de Boucaud as vice president of worldwide channel sales. With more than 10 years of experience in channel sales management, de Boucaud has been the chief architect of Cardiff's channel expansion within Europe for the past three years.
Cardiff is the market-leading supplier of products that automate the processing of information from forms and documents. Offered by more than 300 Cardiff Platinum Reseller partners throughout the world, Cardiff's products have been selected by over 20,000 organizations to automate the processing of paper and online forms. Cardiff's products include the TELEform® family of Information Capture solutions as well as the automated eForm Warehouse™ Suite, HTML+Forms™ and PDF+Forms™.
Enhancements to the Cardiff Certified Platinum Reseller Program include:
• Regionalized channel managers in Atlanta, Boston, Chicago, Dallas, San Diego and Washington, D.C.
• Expanded co-marketing programs worldwide
• Cardiff-sponsored local seminars and educational events worldwide
• More frequent participation at trade and industry events worldwide
• Expanded Web resources at http://Premium.Cardiff.com
"Cardiff's reseller partnerships are vital to our success and to maintaining our leadership role in information capture and eForm markets," said Dennis Clerke, co-founder, president and CEO of Cardiff. "Our increased investment in the Cardiff Certified Platinum Reseller Program recognizes that we can more rapidly grow our overall business through strong partnerships with VARs and integrators."
Existing Cardiff reseller partners played an important role in defining the recent enhancements to the Cardiff Certified Platinum Reseller program. Allan Rogers, CEO of Document Technologies and a Cardiff reseller stated, "Over the years Cardiff has proven to be a solid and dependable partner for the reseller community. A large part of our local success as a reseller is based on the willingness by Cardiff to listen to our needs and then to invest in ways that lead to our mutual success. Local channel offices are a big win for all Cardiff resellers."
"Cardiff has a strong reputation within the reseller community -- one that has been earned through the combination of market-leading products and a formal reseller program," said Emmanuel de Boucaud, vice president of worldwide channel sales for Cardiff. "Our expanded investment in the Platinum program is targeted at accelerating the success of our current reseller partners while adding a select number of new partners in specific market areas."
About Cardiff Software Inc.
Put Information to Work - Cardiff Software (www.cardiff.com) is a leading provider of document and form-driven business process automation solutions for Global 2000 organizations. The Cardiff family of integrated software products empowers organizations to automate existing business processes using technology to capture, process and respond to strategic business information, thereby improving employee productivity, customer service and profitability. In business since 1991, Cardiff has a global distribution network reaching every continent and more than 20,000 customers worldwide spanning every industry.
For more information, contact Verity at info@verity.com or at World Wide Web site http://www.verity.com or call 408-541-1500.
Verity and the Verity logo are registered trademarks or trademarks of Verity, Inc.
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