Virage Enables Business 2.0 To Bring Television To The Internet
Award-Winning Media Brand Goes Live with Virage-Enabled Next Step TV Program on Business2.com
SAN MATEO, CA - October 3, 2000 - Virage, Inc. [NASDAQ: VRGE], a leading provider of software products and application services that enable video for the Internet, today announced that Business 2.com, the online platform for the award-winning Business 2.0 brand, has gone "live" with a Virage-enabled version of its Next Step weekly television program. Business 2.0 is using Virage's Application Services to encode, index and publish its video content to the Internet at www.business2.com/media20.
"We're delighted to be working with Virage to bring video to our newly-designed web site," said Robert Spears, chief strategist of Business 2.0 Online. "Their platform allows us to make the most of our television programming, while enhancing our audience's enjoyment of and involvement with Business 2.0. We're pleased to be able to provide our audience of business leaders with a moving, dynamic video library of New Economy business insights and information."
Using the Virage Video Application Platform to publish its video content to the Internet, Business2.com offers viewers a continuously updated and fully searchable database of online video content from the Next Step television series. Viewers watch selected clips via a familiar search-engine style interface. In the months ahead, the video content base will expand to include Business 2.0 event keynotes, partner events, panels, roundtables, and Business Division announcements, giving visitors a rich online resource of daily information.
Next Step is co-produced by KRON/Bay TV and the online group of Business 2.0, owned by Imagine Media.
About Business 2.0
Business 2.0 is an award-winning, multi-platform brand encompassing print, online (business2.com), conferences, and television. Based on the belief that the Internet is changing the rules of business, the brand's content speaks to "Tranformers"-people with the power, influence, and insight to re-invent their companies for the New Economy. Through in-depth, analytical reporting, Business 2.0 provides the ideas and information these business leaders need to succeed in the Internet Age. The international, bi-weekly magazine has received some of the top and most prestigious industry awards since it first debuted two years ago and has been recognized as a clear category leader by numerous trade publications. Awards received this year include Best Business and Finance Publication from the Western Publications Association at the 2000 Maggie Awards, Best Overall General Interest Publication by the Computer Press Association, and a 2000 National Magazine Awards finalist by the American Society of Magazine Editors in the category of General Excellence. Additionally, Editor in Chief James Daly and Business 2.0 magazine made their first appearance on Marketing Computers annual Media report, ranking an impressive #7 and #10, respectively. International editions of Business 2.0 can be found in Germany, Israel, Italy, South Africa, South Korea and the UK. A French edition will be available in early 2001.
About Virage
Headquartered in San Mateo, CA, Virage is a leading provider of software products and application services that enable owners of video content to publish, manage and distribute their video assets over the Internet or corporate intranets. Virage application services provide content owners with the complete infrastructure for seamlessly integrating Internet-compliant video into their web sites. Virage VideoLogger® and Video Application Server™ software set the standard for real-time indexing, publishing and distribution of video across the Internet and corporate intranets. From ABCNews to Yahoo!, Virage has over 150 customers worldwide in a range of markets including media and entertainment, large enterprise, education, government and Internet destinations. Contact Virage at http://www.virage.com/ or (650) 573-3210.
This press release contains "forward looking" statements about the products and services of Virage and Business 2.0, as that term is used in Section 21E of the Securities Exchange Act of 1934. Phrases such as "will integrate" denote forward-looking statements. These types of statements address matters that are subject to risks and uncertainties which could cause actual results to differ materially. In addition, our forward-looking statements should be considered in the context of other risk factors discussed in our filings with the Securities and Exchange Commission, including our Registration Statement on Form S-1, as amended, available for viewing on our web site. (To access this, please click on "Investor Relations,""SEC Filings").
Virage, VideoLogger and the Virage logo are registered trademarks and, Internet Video Guide, Virage Application Server and SmartEncode are trademarks of Virage, Inc. Other company product and service names may be trademarks or service marks of others, and are hereby acknowledged.
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