Autonomy Names David Appelbaum General Manager of North American Operations
San Francisco, Calif. - October 18, 1999 - Autonomy today announced that it has named David Appelbaum, 36, general manager of the company's operations in North America. As general manager, David Appelbaum will report to Autonomy CEO Mike Lynch and oversee the company's marketing, sales, channel development and customer service efforts in North America.
David Appelbaum has more than 14 years of experience in the software industry, having most recently served as vice president of product marketing and product management at Informix Software. Prior to joining Informix, he was vice president for Oracle's NT Solutions, where he led a $600-million marketing and consulting organization.
According to Appelbaum, Autonomy's software helps companies extract the same kind of insight from text-based information, that they now glean from relational databases and data mining technologies. "The truth is, most of the information being created today doesn't come in database form," said Appelbaum. "Autonomy's staggering growth is due to the fact that it has the only technology capable of making sense of the deluge of email messages, news stories, product descriptions and other documents that threaten to flood corporate intranets, electronic commerce sites and new media websites."
Autonomy's technology powers large-scale, personalized systems for knowledge management, enterprise portals, new media publishing and electronic commerce. Because of its ability to analyze any piece of text (independent of the document's language) and identify and rank the main ideas, Autonomy can automate a broad range of otherwise labor intensive tasks. These range from categorizing information by subject matter, to inserting hypertext links to related material, to profiling users based on the ideas in the text they read or write, to delivering information to those most likely to be interested.
Autonomy (EASDAQ:AUTN) was founded in 1996 and has offices in San Francisco, New York, Washington, D.C and Boston, in the United States as well as in Cambridge, England and Oslo, Norway.
Among its 150-plus customers are Alcatel, Associated Press, Barclays Bank, British Aerospace, Clorox, News Corp., Procter & Gamble, Lucent Technologies, Merrill Lynch, SF Gate, Semi-tech, The Royal Mail, Unilever and Xoom.com. In addition, several software companies are licensing Autonomy's technology to add intelligence to their online publishing, knowledge management, email routing and document management applications, including CoreChange, Hyperwave, FutureTense, Intraspect, Verge, Aeneid, Global Recall, Insight and Nexor.
On July 10, 1998, the company went public on the EASDAQ exchange. By October 7, 1999, it had achieved a market capitalization of more than $600 million.For further information, please contact Autonomy at (415) 243-9955 or visit the company's website at http://www.autonomy.com.
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