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CNN redefines news production with Virage, Informix, and SGI advanced video management system

CNN Redefines News Production With Virage, Informix And SGI Advanced Video Management System Searchable Digital Video Newsroom Archive and Video Streaming Technology Allow CNN Staffers to Search and Browse News Feeds and Edited Segments from Their Desktops LAS VEGAS, Nevada--April 20, 1999--Cable News Network (CNN), Informix® Corporation (NASDAQ: IFMX), SGI (NYSE: SGI), and Virage, Inc, today announced that CNN plans to begin live operation of an application to collect, share, and distribute live news feeds among three of CNN's major news networks: CNN, CNN Headline News and CNN International. The application, and its integration with existing newsroom systems, is in final stages of testing and will be launched later this spring.

The Low Resolution Browse System (LRBS) analyzes more than 25 video programs an hour, 24 hours a day. Each video program is designed to be viewable and its keyframes searchable as it is being processed to meet CNN newsroom's stringent deadlines. On a week-by-week basis the system processes and indexes more than half a million video clips, keyframes, and time code-indexed textual information.

The system allows more than 300 editors, writers and producers at three Atlanta-based CNN news networks to search and browse video from up to 40 simultaneous satellite feeds in real time at their desktops. In addition, staffers can access stored content from the prior seven days. Previously, these individuals had to vie for a limited number of hardcopy video. The CNN staff would then watch each video tape to determine if the footage was relevant to the story they were producing.

The LRBS will significantly enhance CNN's ability to leverage their incoming sources and get stories to air faster with the most appropriate content available. This application is a key component of CNN's Low Resolution Media Centralization Project, which is designed to eventually allow CNN to manage, store and access media across its 34-bureau global network.

"This solution creates efficiencies in the way we produce and manage content, which were not technically feasible just a couple of years ago," said Kevin Ivey, vice president of research and development, Basic Technology at CNN. "The Low Resolution Browse System removes serious limitations in how we monitor, store, share, edit and compile critical information. It opens new horizons in creating and presenting a broad range of digital content for new and existing delivery formats while reducing costs associated with bringing stories to air." Using the new LRBS, the underlying workflow of managing video assets in digital format frees staffers to handle more productive tasks such as research and consultation. The end result will be stories with more robust content assembled from a vast number of information sources and elements.

In CNN's new system, each satellite feed is taken in by a Virage VideoLogger™ station where information from the video is automatically extracted in real time. This creates an index that enables CNN staffers to search for and find the relevant segments of video. The index is then saved into Informix's media asset management application, based on Informix Dynamic Server™ with Universal Data Option™ and DataBlade® extensions. Here, CNN staffers can add metadata about the content of the video to help further identify, track and query it in the future.

Simultaneously, the satellite feeds are digitized to MPEG-1 files and stored in SGI™ MediaBase video servers. Using advanced technology from Informix that combines full-text and SMPTE-timecode indexing, journalists can locate desired information within a few seconds and then view the pertinent video segments. All textual and timing information is sent into an AvidNews system every 60 seconds for use by CNN bureaus worldwide.

"Perhaps the most important benefits of this solution are yet to come," said Carolyn Layne, vice president of Informix's Media Business Unit. "The planned extension of the application throughout CNN's global network will allow its entire news operation to share and collaborate on media stories immediately, while also reviving past stories in a timely manner." "CNN's Low Resolution Browse System highlights the tremendous efficiencies that searchable video brings to any organization using video," said Paul Lego, Chief Executive Officer of Virage. "CNN has always been an innovator in the application of technology to news production. We expect many other broadcasters to adopt this technology as they realize the tremendous benefits it provides." "Broadcasters want open server solutions that allow them to rapidly store, find, share and play material," said Greg Estes, general manager, Digital Media Products, SGI. "The opportunity to develop the video browse system for CNN comes at a time when the broadcast industry is shifting from dedicated, proprietary video servers to open solutions that can provide multi-format multichannel playout." While SGI acted as the key hardware integrator, Informix played a prime role as the consulting software integrator of the Low Resolution Browse System application. Informix, Virage and SGI continue to work with CNN on its worldwide Low Resolution Media Centralization project.

The CNN Low Resolution Browse System application has been nominated for a Computerworld Smithsonian Award. The awards program was established almost ten years ago to document the progress of the information technology revolution.

About CNN The CNN News Group is one of the largest and most profitable electronic news and information companies in the world. Altogether, the CNN News Group is available to more than 800 million people worldwide with six cable and satellite television networks (CNN, CNN Headline News, CNN International, CNNfn, CNN/SI and CNN en Espanol), three private, out-of-home networks, two radio networks, ten Web sites and CNN Newsource, the world's most extensively syndicated news service.

About Informix Informix Corporation, based in Menlo Park, California, provides innovative database products that assist the world's major corporations to attain competitive advantage. Informix is widely recognized as the technology leader for corporate computing environments ranging from small workgroups to very large parallel processing applications. Informix's database server, application development tools, superior customer service, and strong partnerships enable the company to be at the forefront of major information technology solution areas including media and publishing, data warehousing, high performance OLTP, and Web/e-commerce. For more information, contact the sales office nearest you or visit our Web site at http://www.informix.com/media.

About Virage, Inc.

Virage is the pioneer and recognized market leader in providing products and technologies that make video searchable. Virage's VideoLogger and AudioLogger software set the standard for real-time indexing and distribution of video across corporate intranets/extranets or the Internet and Virage has been named the market winner by industry analyst group Frost & Sullivan. Virage customers include ABC News, AltaVista, BBC, CBS News, CNN, Compaq, Federal Bureau of Investigations, Fox Sports, General Electric, General Motors, Harvard Business School, Heinle & Heinle, Lockheed Martin, Lucent Technologies, NASA, Network Espana, NBC News, PICS Retail Network, Reuters, Showdown Productions, Swiss Broadcasting Corp. and the U.S. government.

Headquartered in San Mateo, California, Virage was incorporated in 1994 to provide organizations with advanced methods for accessing and leveraging media assets. For more information, see the Virage Web site at http://www.virage.com or call (650) 573-3210.

About SGI SGI is a market leader in technical computing, offering the world's most powerful servers, supercomputers and visual workstations. SGI uniquely provides a broad range of high-performance computing and advanced graphics solutions that enable customers to understand and conquer their toughest computing problems. Headquartered in Mountain View, Calif., with offices worldwide, the company is located on the Web at http://www.sgi.com.

Virage and the Virage logo are registered trademarks and VideoLogger and AudioLogger are trademarks of Virage, Inc. The following are trademarks of Informix Corporation or its affiliates, one or more of which may be registered in the U.S. or other jurisdictions: Informix®, Informix Dynamic Server™, Universal Data Option™, and DataBlade®. SGI and the SGI logo are trademarks of Silicon Graphics, Inc. All other names or marks may be registered trademarks or trademarks of their respective owners.

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